Content and Copywriting
There’s so much writing to be done in a business, and so little time to do it all. Our writing team is ready to handle almost any kind of copy or content writing you need to engage, inform, and inspire your prospects to action!
“I feel so much more confident about sending people to my website to check out what I do! Thank you so much for all your help and contributions to getting my work out into the world.”
Annika Ek,
TrulyU
“I truly enjoyed working with the MIST team for my SEO audit. Anthony and Tara were fantastic, answering all of my questions thoroughly, and providing me with great detail to move forward with. I was super impressed with how clear, well-organized, and thorough the whole process was. I loved the quality of communication, the follow through, and the attention to detail. I found the professionalism to be top-notch, and the care to be especially refreshing. I honestly cannot think of a thing that could’ve been better.
I tend toward high expectations, for myself and others, and they were more than met with the MIST team! Thank you so much to your team, and to Mirasee for all that you do!”
Kim Marie,
Kim Marie Coaching
The MIST team rewrote Acme’s sales page and doubled sales overnight
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Frequently-Asked Questions
Great question! The distinction between content and copy lies in their primary objectives.
The main goal of content is to inform, educate, or entertain. It focuses on providing value, building brand authority, and engaging the audience. Content examples include blog posts, articles, whitepapers, and any narrative-driven material.
Copy, on the other hand, is crafted with the specific intent to persuade and drive action. It’s about convincing the audience to take a desired step, such as making a purchase, signing up, or clicking a link. Examples include email sequences, website copy, sales page content, and any text designed to prompt a response.
If you need engaging, informative, and value-driven material that builds a connection with your audience, a content writer is the ideal choice. They excel in storytelling and creating compelling narratives.
When your goal is to persuade and drive specific actions, a copywriter is the go-to professional. They specialize in creating concise, impactful, and persuasive content that prompts the audience to act.
At MIST, we have a team of talented content writers and copywriters ready to meet your specific needs. Whether you’re looking to inform and engage or drive conversions, we’ve got the right expertise for your project!
Ensuring that your content reflects your unique voice is a top priority for us at MIST. First, our writers have experience with ghostwriting – the practice of writing content on behalf of someone else – so you’re in good hands.
We’ll start with a kick off call to understand your voice, tone, preferences, and any specific nuances that make your communication style distinct. If you have existing content or samples that showcase your preferred writing style, we’ll use them as reference materials to capture the essence of your voice accurately. Also, our writing process involves collaborative editing. You’ll have the opportunity to provide feedback and guide the writing process to ensure it aligns perfectly with your voice.
Mostly, an open line of communication is essential. Our team will stay in touch with you to ensure that we’re on the right track, and any adjustments can be made in real-time.
We include two rounds of revisions in the initial scope of all writing projects. If you require additional revisions or have specific preferences, we’re flexible and can accommodate your needs, with any extra rounds billed by the hour for your convenience. Your satisfaction is our priority, and we’re here to ensure the content meets your expectations.
Certainly! Our team is equipped to handle every aspect of SEO, from in-depth keyword research and on-page optimization to off-page strategies, technical SEO enhancements, and content optimization. We tailor our approach to meet the unique needs of your business, ensuring that your website not only ranks higher in search engine results but also attracts targeted and relevant traffic.
At MIST, we understand the dynamic nature of search engine algorithms, and our commitment is to keep your website at the forefront of search engine rankings through strategic and effective SEO practices.